ABOUT JJF ACADEMY
I’ve played football since I was three years old — it’s been my passion, my drive, and the foundation for everything I do.
After competing and coaching in elite environments across New Zealand, Australia, and Europe, I saw how hard it was for players outside the professional system — and outside the big cities or football-heavy countries — to find real, structured development.
JJF Academy was built to change that.
OUR MISSION
To give every player, no matter where they’re from, the opportunity to train with professional intent.
Every program is shaped from firsthand experience — designed to help you train smarter, stay sharper, and build habits that last.
This isn't a babysitting service...
It’s for players who want it — the ones willing to put in the work, stay accountable, and keep chasing the edge that separates good from great. Whether you’re training after work, balancing studies, or chasing the next level, JJF Academy is built to help you get 1% better every day — through strength, power, conditioning, and mindset.
"Being coached by Jesse (and watching his sessions with the youth) gave me a whole new understanding of coaching and different ways to connect with players at all levels. We’re so grateful for his time, energy, and passion for the game!"
Danielle Dunbar
"He has a unique ability to build a fun, competitive environment where every drill feels purposeful. The time and effort he invested in designing detailed, individualized sessions didn’t go unnoticed — his dedication benefited not only the goalkeepers but also the wider squad."
